The BRA team drafted and completed the Urban Design Guidelines for the study area. The plan created a public realm context for an underutilized industrial/commercial landscape and required the introduction of new streets for on-site circulation and servicing/loading for the new New Balance campus as well as for property owners/developers elsewhere in the study area and required the creation of urban blocks with complete streetscapes in order to create a context for development and a new district. The BRA/City and the community and Advisory Group used the planning study to further advocate for a prior State transportation study that eventually led to a commitment by New Balance to fund commuter rail service for the area. 

The Brighton Guest Street Planning Study and Urban Design Guidelines were adopted by the Board, and staff will apply the Plan principles and framework as context for evaluating Article 80 development proposals as well as advocating for the implementation of Plan recommendations.

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